Biore partners with TikToker Cecilee Max-Brown who survived a school shooting to promote pore strips, receiving backlash.
In the world of social media influencers, one name is recently grabbing attention for her resilience, authenticity, and commitment to raising awareness on important issues. Cecilee Max-Brown, who is well known TikToker has captured millions of hearts with her personal story and immense dedication to advocating for mental health. While her partnership with the skincare company Bioré recently made controversy.
Who is TikTok influencer and shooting victim Cecilee Max-Brown who partnered with Biore to promote pore strips
Cecilee Max-Brown, who attends Michigan State University, and Biore, the company she was promoting, have apologized after Max-Brown’s TikTok video, in which she mentions surviving a mass shooting, about the brand’s pore strips went viral.
— CBS Mornings (@CBSMornings) May 24, 2023
An influencer and graduate of Michigan State University, Cecilee Max-Brown, had posted a TikTok sponsored by Bioré in which she talked about how a shooting on campus in February affected her mental health along with stressors like her post-college career, narrating over videos…
— K-12 School Shooting Database (@K12ssdb) May 23, 2023
Cecilee Max-Brown career and latest news
Cecilee Max-Brown earned prominence on TikTok, which is a famous video-sharing platform, where she candidly shares her experiences of life and sheds light on different topi. However, it was her survival after a school shooting that truly shaped her perspective and fueled her passion for mental health advocacy.
In the month of February, Max-Brown encountered a terrifying event when a shooting took place at the Michigan State University, where she was studying. The experience left a profound impact on her mental well-being, causing her to confront anxiety and prioritize her own mental health journey.
Through TikTok videos, Max-Brown openly shared their struggles, aiming to be connected with other people who have faced the same types of traumatic things and others could offer support and understanding to her. Max-Brown’s content resonates with a massive audience due to her genuine approach.
Her recent partnership with the skincare brand Biore faced criticism. It’s important to acknowledge Max-Brown’s intentions and the positive impact which she made through her advocacy. She has collaborated with Bioré being a part of their Mental Health Awareness Month campaign and she has also aimed to raise awareness and to promote the conversations about mental health.
Despite the challenges she faced, Cecilee remains resilient and dedicated to her work. She continues to amplify important messages and advocate for mental health through the help of her social media handles. Her ability to transform personal trauma into a catalyst for change exemplifies her strength and determination.
In the ever-evolving landscape of social media, Cecilee Max-Brown stands as a testament to the potential for a positive change and the importance of using platforms responsibly to me more awareness and more support for vital causes.
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